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Since 1973, Deckers has grown into an international company with three footwear brands - Teva, Simple and UGG® Australia. UGG® Australia markets the premier brand in luxury and comfort.

【Our Philosophy】

 UGG® Australia delivers on its promise of luxury and comfort. UGG® Australia is about accessible luxury. Our products fit into the consumer's every day life offering them products that are fashionable, comfortable, and attainable.

 【Product】

The UGG® Australia product platform is directed toward consumers who value luxury, comfort and the highest quality footwear available. Only the finest materials are used in the construction of our products - the highest quality leathers and suedes, and of course, the world's finest sheepskin.

 UGG® Australia is the world's largest purveyor of grade-A sheepskin. We take great care to ensure that every shoe is going to feel great from the moment our consumer tries it on. A look back at 25 years of Sheepskin The UGG® Australia story began in 1978, when Brian Smith, a young surfer from Australia, took a trip to the United States with a bag full of sheepskin boots. After finding a new home amongst California surfers, the UGG® Australia brand began to take shape.

Deckers Outdoor Corporation acquired UGG® Australia in 1995. . By 1998, the product line had grown to include two boots, four slippers, and a few casuals. It was in 1998 that UGG® Australia brand first stepped up alongside the world's finest luxury footwear brands. UGG® Australia was positioned as a high-end luxury brand, made evident by a premium distribution strategy and high-end fashion marketing and communications. The luxury and comfort of UGG® Australia proved to be a perfect fit for the high-end footwear world and soon Nordstrom had become the destination for UGG® Australia. The media reach expanded into more and more high-end magazine titles. The business continued to grow steadily as UGG® Australia reached beyond the beaches of California to New York City and beyond. In 2003, UGG® was named Footwear News' "Brand of the Year" and was responsible for the creation of an entirely new category of footwear. From that moment on, sheepskin footwear would be seen on the runways in Milan, Paris and New York; and it all began on the beach in Australia.

【Philanthropy】

＜ART & SOLE＞ Art & Sole is a worldwide program created by UGG® Australia, in which boots that reflect the artist's personality and dedication to charity are auctioned off to the highest winning bidder. Designers used their creativity to make one-of-a-kind UGG Boots. The uniquely decorated boots are auctioned off on www.uggaustralia.com with 100% of the proceeds benefiting St. Jude Children's Research Hospital®, one of the world's premier centers for the research and treatment of pediatric cancer and other catastrophic childhood diseases. Manolo Blahnik, Betsey Johnson, Reem Acra, Giuseppe Zanotti, Rebecca Minkoff, LaROK, Pamella Roland, Stuart Weitzman, and many other top designers and luxury fashion brands came together and put their artistic skills to work for UGG® Australia's annual Art & Sole Auction. Art & Sole is our opportunity to give back to a great cause like St. Jude Children's Research Hospital® and help to make a difference. At Deckers we are committed to the responsible disposal of shoes. Soles4Souls is a non-profit organization that is changing the world with each pair of shoes donated. Soles4Souls collects new, used and unwanted shoes and distributes them to over 60 countries around the world in an effort to put shoes on the feet of those in need. To date Soles4Souls has collected over 3 million pairs of shoes.

Deckers Outdoor Corporation is committed to community and understands that by working together with partners we maximize the benefits for each other and our communities. We have chosen charities and organizations which share our values and our commitment to improving the well-being for people in the Santa Barbara community and beyond.