人材紹介Michael Page Japan
マーケティング/PR - IT・システム企画
Build strategy and animation for client development (loyalty) cross channels (Omni Channel) for overall life time value (LTV). Implementation of communication & project to ensure client LTV KPI.
Planning and execution of client loyalty program:
* Online / Offline communication planning & execution per segment along marketing & CRM strategies:
1. Loyalty communications (welcome, birthday)
2. Marketing product launch communication
3. Department specific communication (event, reservation)
* Loyalty gifts / tool management including supply control- working headquarter.
* Monitoring & coordination of client inquires thorough call center and department store.
* Management of new CRM projects (i.e. LINE business connect)
* Monitoring and ensuring of client database quality in cooperation with Central/ Local IS teams and external agencies.
* Use internal CRM business intelligence tool to understand client behaviour and make report to management.
* Experience: at least 3 years' experience in direct marketing or operational marketing (CRM and/or Luxury consumer product business preferred). Market research, consulting firm is also a possibility.
* Business Intelligence IT literacy preferred.
* Online business / internet skills are a plus.
* Noelene (Adobe Campaign) skills are a plus.
* Conversation Level English (Writing and Reading only)
* Native Level Japanese (JLPT N1)
* base + Bonus
* career progression plan
応募は、以下の応募ボタンからお願いします。詳細につきましては、Mino Abeにお問い合わせください+81 3 6832 8955。
|Global Cosmetic Company. Higher price Target. Very well known in Japan with hundreds of POS.|
|年収||日本・円 500万円 〜 800万円|