-Manage client objectives, expectations and timelines and communicate directions to internal members.
-Support client to set up media KPIs and strategy.
-Lead all internal / external teams to develop effective strategies and executions.
-Lead planning solutions in media focus category with Carat ’s proprietary planning tools.
-Manage budget and process of projects.
-Identify potential project risks and develop contingency plans.
-Understand staffing and scoping requirements.
-Lead / manage communications with buying agency.
-Support / direct th ...
The Communication Planning Lead (CPL) is responsible for the overall development and leadership of media strategy, ensuring our product and people are future facing, leading to differentiated solutions that drive growth for UM and our client businesses.
The CPL is the champion and leader of the strategic product and team within the client group.
The CPL will lead, nurture and grow a team of media planners as direct reports.It is the responsibility of SL to build a future facing planning team with a high performance culture, consistently delivering ...
Principal Job Responsibilities:
・ Define CRM strategy aligning with marketing strategy and responsible for its implementation
・ Make sure the customer DB is correctly maintained and enriched by CRM activities
・ Responsible for every CRM operations including vendor management / campaign management
・ Leverage marketing automation tool for maximum business result including sending email, LINE message
・ Analyze customer data and make clear report with customer / business insight and share them with management members
・ Collaborate with othe ...
・ Business related to business execution and progress management of account services in general (meeting, progress management of projects, etc.)
・ Business related to the execution of marketing campaign
・ Business related to marketing planning
・ Become a contact point for client staff and provide service
・ Become a point of contact for related departments and staff inside and outside the company and perform service duties
・ Participation in new business development work other than client work as required
・ Participate in internal and ...