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Updated 2020-02-20
Activated 2020-02-20

【Coach】 Manager, E-Commerce

  • ★★★★ Manager Level
  • International transfer
  • Listed Public Company
Company Name

Tapestry Japan, LLC (former: Coach Japan)

Job Type
Tapestry Japan, LLC (former: Coach Japan)
Marketing/PR - Branding/Strategic Marketing
Marketing/PR - Research & Analysis
Marketing/PR - Planning/Marketing
Industry Fashion/Apparel/Accessory
Location Asia Japan Tokyo Minato

Job Description •Responsible for attracting qualified traffic to Retail .com site, Outlet flash sale site and 3rd party partner sites. This position plans and executes digital marketing within e-commerce team with focus on sales generation.
•Provide reports and dashboards with actionable insights, and make recommendations to improve the customer journey on site/off site and grow total business
•Responsibility includes planning and executing ads on performance media such as paid search, affiliate and re-targeting as well as developing programs and campaigns to increase customer engagement and lifetime value through brand’s owned media such as .com, email and social including LINE and Facebook.
•Develop strategy based on understandings of global strategy and local insights for best execution and outcome in the local market.
•Measure and report performance of digital marketing campaigns, and assess against goals (ROI and KPIs)
•Collaborating with Digital Marketing and CRM/SP teams on digital communications including social media and email database strategy.
•Identify new and innovating marketing technology and trends and create opportunities for optimization, with a focus on improving conversion and personalized communication
Company Info Coach was founded in 1941 as a family-run workshop, and today is a leading New York design house of modern luxury accessories and lifestyle collections. We attribute the prominence of the Coach brand to the unique combination of our original American attitude and design, our heritage of fine leather goods and custom fabrics, our superior product quality, and our commitment to the customer experience.

At Coach, we bring together strong, collaborative people in a culture of mutual respect, support, accountability, and passion for the brand and product. Our goal is to offer an inspirational and modern workplace that allows for exceptional talent to thrive.
Working Hours 9:30~18:30
•Bachelor’s degree required
•5-7 years digital marketing and/or e-commerce experience at consumer/retail sectors
•Proven track record of success as demonstrated through sales growth
•Proven analytical and numerical ability; must be well-versed in website analytics in order to analyze data to inform website merchandising
•Exceptional project management skills and attention to detail required, with proven ability to manage multiple projects simultaneously and prioritize for highest ROI
•Strong oral and written communication skills in both Japanese and English required. Very high level of business English is required
•Solid experience working closely with Global HQ required, with proven ability to strategize on a global/regional/local level
•Excellent communication and interpersonal skills a must
•Ability to lead and influence cross-functional teams, as well as confidently make persuasive presentations to senior management
English Level Business Conversation Level (TOEIC 735-860)
Japanese Level Fluent(JLPT Level 1 or N1)
Salary JPY - Japanese Yen Under JPY 9500K   
Other Salary
社会保険完備 交通費全給 社員割引あり 各種研修制度あり
Holidays 完全週休2日制(土・日・祝祭日)
夏期休暇 冬期休暇 有給休暇 慶弔休暇
育児休暇 傷病休暇
Job Contract
Full-time position *Trial period 3 months
Nearest Station Roppongi Station

Please apply from here


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Tapestry Japan, LLC (former: Coach Japan)

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【Coach】 Manager, E-Commerce